HI Supreme Ethos
Rooted in Ha — the breath of life.
Flowing through Wai — the source of vitality and abundance.
Driven by ʻĪ — supreme greatness carried with grace.
HI Supreme exists to inspire peak performance — in water and beyond.
We make elite quality accessible, while protecting the ocean that sustains us.
Trusted by champion swimmers, world-class divers, Olympians, Muay Thai fighters, big wave surfers, and professional surf photographers.